Grant Ejimone
PLAYBOOK · Junk

Filter out junk leads with two questions

The problem: Half your leads are spam or a bad fit.

Junk leads cost you more than time. They bury the good ones.

Ask budget and timeline

Two questions on your form: “What's your budget?” (ranges) and “When do you want to start?”. Real buyers answer. Spam and tire-kickers drop off.

Verify before it reaches you

Check that the phone number or email is real before the lead lands in your inbox.

Reply to bad fits automatically

Leads outside your range get a polite automatic reply, maybe with a cheaper option or a guide. You stay nice without spending a call on it.

Not sure this is your problem?

The Lead Leak Test tells you where your leads leak, or if you just need more of them. 2 minutes, free.

Take the test →